Wednesday, December 21, 2011

The Long, Stressful Christmas Shopping Lineup

At some point during the Christmas and holiday season, we all are going to experience a long line. No one really likes a long lineup, but there are some ways companies can make it a more tolerable situation. 

The most important thing for staff to do, is to smile at the customer and not look frustrated with the long line. A simple smile can do wonders, as often customers are greeted by non-smiling staff, who almost look annoyed at the long line. Now smiles are great but there is much more that can be done to deal with peak business times. It will very important to have all staff help out with the rush, and put aside non-essential duties, until its less busy. Customers will hate seeing some staff just stocking shelves or doing some other non-essential task, while they wait in a long lineup. Also, the worst thing that could happen is if there are staff just standing around chatting, this would cause huge customer frustration.

Another important step will be to keep the conversations between staff and customers short, in the interest of reducing the lineup. Now that does not mean being rude, but it does mean not asking a lot of open ended questions to get the customer talking. Its perfectly fine, to generate small talk during non-busy times, as this does build a good relationship between the company and the customer. In addition, everybody in the lineup will appreciate the staff keeping conversations short with other customers in the interest of trying to keep the line moving at good pace.

Now during peak business times, it will be very important to ensure all staff take breaks, to ensure they do not burn out, and start to show their stress. These breaks will refresh the staff and ensure they are more prepared to deal with this stressful and busy time of year. Staff breaks are even more important during busy times, as stress can build up, and can really affect staff by causing them to have a short temper and look frustrated. We all know everybody deals with stress differently, but breaks can help staff to avoid projecting that stress to customers. One more point is to have supervisors ensure the staff actually take their breaks, as sometimes when its busy people can forget their break time.

The holiday season is a very busy time, but these tips can help your company any time of the year, when there is a big influx of customers all at once. Keeping customers smiling can be tough during busy times, but managing staff stress, can help to reduce customer frustration, which is good for everybody.

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